Replacing LCD with Direct View Small Pitch LED digital signage for window display.We help retailers turn storefronts into high-impact digital experiences.Traditional LCD signage struggles under sunlight, wears out quickly, and limits visibility.
Digital Out-of-Home advertising is one of the fastest growing forms of advertising today.
Advertising professionals use this new media for their advertising campaigns in high-traffic urban environments.
DOOH refers to outdoor advertising on digital displays and screens, for example LED, you can communicate and manage your campaigns from a distance and in real time.
Within Out-of-Home advertising we include billboards, signs, advertisements on street furniture or other specific locations such as stadiums or movie theaters. This advertising format uses digital displays to get branded content to people through elevator screens, digital billboards or even TV screens.
Compared with traditional printed media, digital screens are dynamic—they can activate the right message to the right target audience at the right time.
LED advertising signs can be programmed to display specific ads at specific times, making it possible to target the right audiences.
Outdoor LED digital signs use bright, high-resolution displays that attract attention in busy surrounding.
Vibrant video or motion graphics stand out against static billboards, often leading to greater recall and interest.
With DOOH, campaigns can change based on live data—such as weather, time of day, local news, or even sports scores. This flexibility helps maintain relevance and keeps ads fresh. Traditional billboards can’t be updated nearly as fast.
Because of asynchronous connection system, it is not necessary to be on-site to change the content of the screens. Our LED systems can be controlled and programmed via Cloud. We can help build cloud for hundreds of led displays with intelligent group management system. Issues can be resolved quickly and remotely.
The complete elimination of ad printing requirements, low labor cost, coupled with stronger metrics and data on ad performance and associated dashboards, DOOH platforms monitor your spend, the cost of impressions, screen playouts, and more, so you can optimize your campaigns in real-time to maximize ROI.
All modern digital displays are weatherproof and ads can play all year round.
Digital Out-of-Home advertising is based on digital screens and depending on the location we choose, we can significantly enhance the presence of the brand. What are the main formats of a digital ad?
In this case we refer to all those screens seen by pedestrians and street traffic, from highway billboards to bus shelters. Typical large-format screens include:
Highway billboards
Busy roads
Outdoor digital walls
DOOH displays might show short videos, local weather, or flight and train schedules to keep viewers informed and entertained.
Locations: Bus stops, train stations, airports, taxis
Transit screens
Bus shelters
For campaigns with specific target audiences, advertisers can benefit from the attention and relevance of this type of screens. The screens that are located in relevant environments include:
office buildings
shopping malls
gyms
Gas stations
Restaurants
Bars
Universities and others.
The screens that are located at the specific point of sale within the stores where a brand’s products are sold. Point–of-purchase screens are available in:
Big box retailers
Convenience stores
Grocery stores
Liquor stores
Pharmacies
DOOH presents an exciting and novel form of outdoor advertising, Agencies and advertisers are keen to reach audiences at the right moment as they go about their daily lives. DOOH is the ideal form of advertising for anybody looking to increase brand awareness while doing so in a cost-effective manner.
The right digital signage solution can directly boost customer experience and sales.
Our digital signage is a versatile solution for a variety of indoor/ outdoor applications. For detailed information of different series product, see our Watch-LED Direct- view LED digital signage series.
For more details on how our products meet the needs of your application, please feel free to contact us.
